SEO is a big evolving field in terms of online marketing. To understand this deep complex SEO marketing one should know some basic SEO terms like Crawling, Indexing etc. Indexes contain all the important information on the websites that Google, Yahoo, or any other search engine would try to find. Proper indexing is essential for the improvement of your visibility in search engines. That’s why; experienced SEO professionals like SEO Agency Melbourne always prioritized indexing as one of the most important SEO aspects. Now in this article, we will have a detailed discussion on how indexing can be perfectly done in terms of SEO.
- Google Search Console Account:
It might sound tricky, getting your site properly indexed. But strategical indexation needs only to follow some easy simple and quick steps. The first step in the indexing procedure is to prepare a Google Search Console Account and a Google Analytics account, as in this place, you need to submit your site. Now the Crawl Stats will provide a clear conception to you on how time and again Google is crawling your pages from the Google Search Console. Using this free tool Google Search Console one can easily monitor the site’s presence in the overall search results. And Google Analytics account is also a helpful tool as it turns the indexing procedure a hassle-free task for you.
- Add an XML sitemap plugin to improve indexation:
The primary purpose of the plugin with the XML sitemap is to ensure Google learns about the URLs of your website which will eventually help your content to reach the top of SERPs. Sitemap fulfils another important purpose of indicating Google on how often to look for making changes and new pages on your website. Once you are done with the task of preparing your sitemap, submit it to your Google Search Console account following these steps: Go to Sitemaps → Add a new sitemap.
- Create internal links:
Another enormous way to gain crawling and speed up your website’s indexation is using the method of internal linking. Internet is accustomed to following the path of internal linking with one-page links to another page. Ensure that in your own website you have created links between all your most important pages. Generally, this happens naturally if your page is already well-organized. Internal links do a very important job by sending the crawlers to other pages on your site to let them discover all the new contents you are engaged in providing.
- Social sharing is very important:
Another trick for getting new websites indexed faster on the web is to make the utmost use of social media. Sharing your websites to popular platforms of social media such as Facebook, Instagram, Twitter and LinkedIn; and linking your new webpages with regularly published good social media posts will highly benefit you by forwarding more and more visitors to your page, speeding up the indexation process. So, a social sharing strategy needs to have a definite place in your publishing procedure.
- Check for the Errors:
Crawl blocks in robots.txt also can create issues resulting in the poorer indexation of your web page in Google. So, if Google isn’t indexing your entire website properly recheck your robots.txt file for any “disallow” rules related to the page or the subsection. Also verify if there is any broken link, errors, and invalid redirects on your pages that might be affecting the indexation of your site by Googlebot.
Here we have tried to present a step by step guide on how you can actually improve, influence and make real growth following the right indexation process. Hopefully, it will be fruitful for you.